Every design tool today operates at the wrong level of abstraction for AI-assisted engineering. Traditional tools give you padding sliders and color pickers, built for a world where designer and engineer are separate roles moving at separate speeds. Prompt-to-design tools one-shot a pretty landing page from a sentence, which is more dangerous because it looks like it's working. No serious design director hears a prompt and starts pushing pixels. The brief comes first. What's the emotional territory? What should this not feel like? Today's AI tools skip that discovery entirely. The result is output without intent. Technically competent, strategically empty. The right abstraction for a world where the designer is also the engineer lives between these extremes. Not pixels. Not prompts. Adjectives. "Make it feel warmer." "Strip it to its essence." "Add tension." These are the controls a creative director actually thinks in. Drawing on lessons from building Impeccable, an open source design tool with 24 adjective-level commands like /bolder, /quieter, and /distill, I'll share what worked, what didn't, and how to apply this thinking to any AI interface where creative intent matters more than parameter control.
AI Designers/Design Engineers sessions at AI Engineer World's Fair 2026 in San Francisco.
Wednesday, July 1, 2026
1:30 PM - 1:50 PM·20m
Track 6 · Room 2014
Capacity: 250 attendees
Sign in to add this talk to your schedule.

Paul Bakaus
Impeccable
Paul Bakaus is speaking at AI Engineer World's Fair 2026.